30 Mar '17, 6am

Material Matters: How Good is too Good?

Material Matters: How Good is too Good?

When adidas’ BOOST foam was unveiled in 2013, the brand claimed it offered ‘the highest energy return in any running product’, and four years later it forms the basis of the shoe with which they’re attempting to break the two hour marathon. There’s nothing unusual about foam midsoles, so maybe BOOST didn’t cause such a shock. But at the same time, track athletes have been running in shoes with carbon fibre spike plates for years now. So are people just afraid of the hidden spring plate because it’s been tucked out of sight? Although the International Association for Athletic Federations (IAAF) may be in unfamiliar territory when it comes to implementing an all-out ban, they might do well to look to the NBA for a precedent. In 2010, the basketball league banned a shoe that they said could provide players with an ‘unfair advantage’ – this was the first time they’d made use o...

Full article: https://www.sneakerfreaker.com/articles/material-matter-h...

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