21 Aug '16, 3pm

All you need to know about one of Nike's most divisive technologies

All you need to know about one of Nike's most divisive technologies

Nike took a look at this and immediately knew they needed a shoe that could do the same, and offer a springy track you could take with you. If a shoe could provide an advantage like that, then everyone would want to slip into the Swoosh. Nike experimented with steel springs for more than six years, but were unable to balance the bounce and support in just the right way. The developers moved on from the coils and started experimenting with foam pillars on an injection-moulded platform – eventually they hit a winning combination with a TPU heel counter that supported four hollow columns of polyurethane. 16 years after the idea was born, Nike released Shox. The shoe changed the game with its debut at the 2000 Sydney Olympics, where Vince Carter leapt over Frederic Weis, propelled by a pair of pillared ball boots. Up until this point athletic shoes had focussed on support and ...

Full article: https://www.sneakerfreaker.com/articles/material-matters-...

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